About Me

Sarah BrodwallI'm a 31 year old American expat living in Oslo, Norway, with my bulldog, Ada, and my husband, Johannes. My interests include interaction design, especially information architecture, philosophy of mind and ethics, cognitive psychology, sociobiology, feminism, yoga, fat acceptance, knitting, pottery, and cooking.

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Censorship on the internet « PensĂ©es alĂ©atoires on Norway is filtering the internet?: […] There are various countries who are testing out such filtering software, one of them…
Sarah Brodwall on Fat in Norway vs. Fat in the US: It did make it through moderation. :) It wasn’t terribly well-received (there was…
Too Much Information | Today Headlines on Fat in Norway vs. Fat in the US: […] Meowzer had an interesting post today about how fat Americans are vs. what people…
Too Much Information | Today Headlines on Fat in Norway vs. Fat in the US: […] Meowzer had an interesting post today about how fat Americans are vs. what people…
tara on Fat in Norway vs. Fat in the US: Sadly your post probably won’t make it through moderation. Fat Acceptance blogs have no…

19 November 2008

SV Demands Labeling of Retouched Images in Advertisements

An interesting article in Aftenposten today: in light of the advertising industry’s powerful ability to influence body image, The Socialist Left Party of Norway wants to investigate whether it’s possible to alter advertisement laws to disallow advertisements pressuring people to conform to unrealistic beauty standards, and generally prohibit advertisement of cosmetic surgery and weight loss aids. They reason that while politicians shouldn’t be able to control the content of TV programs, they do have the ability to legislate the contents of advertisements. The article cites statistics that among 15-year-olds in Norway, 51% of girls and 20% of boys are dissatisfied with their bodies; 80% of the girls surveyed diet, and 10-20% have eating disorders.

As a side note, the difference in weight statistics between Norway and the US is interesting: The WHO reports that 43.4% of women and 54.8% of men in Norway are “overweight” (BMI 25 or higher), with 9.3% of women and 11.3% of men falling into the “obese” category (BMI 30 or higher), whereas in the US, 72.6% of women and 75.6% of men are “overweight” and 41.8% of women and 36.5% of men are “obese”. No wonder I feel like such a freak here!

Posted at 20:29
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